Everton FC charity continues to reach out to the most vulnerable
At the start of the COVID-19 pandemic, Everton in the community launched Blue family and has since helped nearly 30,000 vulnerable families and individuals – and the project will continue. Tony McDonough Reports
The charitable arm of Everton Football Club will continue its initiative against the pandemic, Blue family, which over the past 12 months has helped nearly 30,000 vulnerable families and individuals.
Shortly after the start of the COVID-19 crisis last April, Everton in the Community launched Blue family in an effort to reach out to people in the Liverpool City area who found themselves isolated and short of basic necessities.
So far, Everton supporters have contributed more than £ 400,000 to the season ticket refund process when matches were played behind closed doors – a figure matched by the owner, Mr Farhad Moshiri and the chairman, Mr. Bill Kenwright. Local businesses have donated around £ 200,000 worth of laptops, clothes and toys to families.
And, at a virtual annual conference, Everton in Community CEO Richard Kenyon highlighted how Blue Family’s vital work can only continue after club supporters and corporate partners come together. during the pandemic.
Among the many companies that have stepped in to help the charity support those most in need are online retailer Very; LEGO; Relish restoration specialist; and the software expert Causeway.
Since the start of the first national lockdown in March 2020, Blue family has helped 29,000 families and individuals, with plans now in place to continue the program for as long as the local population needs.
At the conference, Richard and the directors of the charity outlined their plans to develop new programs that will meet the evolving needs of some of the most at risk and disadvantaged communities. Over the past 12 months, Blue Family has:
- We made over 26,500 registration and support phone calls.
- Received over 5550 referrals received for support and assistance through the Blue family referral system and Everton existing in community participants.
- Delivered more than 15,750 emergency food packages and food vouchers.
- Provided over 270,000 meals to schoolchildren, participants and those in need across Liverpool.
- Supported more than 3,500 families with utilities, mobile phone credits and essential household items.
- Received more than 275 self-referrals from families of students who attend our partner schools.
- We have provided over 570 laptops across the region to help bridge the education inequality gap and help them stay connected and engaged in learning.
Richard said: “As the whole country continues to reflect on the past 12 months, how the world has changed and what the future holds, it is heartwarming to see how our fans and local businesses have. demonstrates a true community spirit and generosity.
“Blue family was initially launched as a temporary measure in response to the enormous levels of social isolation and the dire need for help and support among some of the most vulnerable in society.
“But, a year later, we’re still running the services – from welfare calls made by staff and players to emergency food package deliveries, the initiative is still ongoing and will continue.
“It wouldn’t have been possible without everyone coming together and joining forces – whether it’s cash donations, ticket refunds or donations of laptops and clothing, we have a network. incredible behind us and we are extremely grateful for this unprecedented level of support. . “